CARRUSEL DEPORTIVO CASE STUDY

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AUDIENCE ENGAGEMENT


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Carrusel Deportivo uses iadbox to deliver a new premium revenue stream

About the company
Carrusel Deportivo is Spain’s leading weekend sports radio program, with more than 1.5 million listeners. It is broadcasted over Cadena SER and covers all major events and games.

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Carousel Deprotivo includeed iadbox within its app in order to engage its audience with personalised content. In addition, they delivered targeted and non-intrusive premium brand campaigns to increase the average revenue per user from its mobile channels. iadbox is available in both the iOS and Android apps.