Scanlife uses iadbox to increase their app usage and generate new revenue

About the company
Scanbuy, Inc. provides mobile marketing solutions for the media companies, marketers, handset manufacturers, and carriers. The company offers ScanLife, which consists of two distinct products that uses the camera phone as the link between the physical world and the digital world. Its 2D barcode capture technology enables customers to provide ring tones, videos, wallpapers, games, download information, personal address books or calendars, reminder dates, SMS, access interactive content, access transport schedules, maps, weather, and traffic or sports updates. Scanbuy, Inc. was founded in 2000 and is based in New York.


Actions
Scanbuy selected iadbox technology to develop a new commercial product called Mtargeting, to offer a user controlled environment within their apps for their user base to learn about new promotions and drive app usage for scanning. Scanbuy's use of the iadbox personalised and geo-targeted push notification services have helped them to significantly increase their app usage. iadbox SDK is integrated in both iOS and Android versions of their apps.

Learn more about iadbox Push-notifications and Geo-targeting features.


Results
x2 user sessions per month
10% of their users regularly use their mTargeting service